Sell products on subscription base, earn recurring revenue

An email sequence is a series of automated emails sent to a person over time. These emails are usually designed to guide the reader toward a goal, like making a purchase or signing up for a service.

Subscription bundling on Shopify is when you sell multiple products or services together as part of a single subscription. Instead of customers subscribing to each item separately, they pay one recurring fee for a bundled set.

Customer Lifetime Value (CLV) represents the total revenue you can expect from a single customer throughout your entire relationship. It's far more than just another business metric—it's the dollar value that shows whether your customer relationships are actually profitable over time.